The main logo characteristic is the overlap, metaphor of the cross-disciplinary feature, and actual visual interpretation of the words which are composing the logo.
Generative logo versions are created by the randomness of the spacing between the WORKSHOP letters. We believe that this interpretation can be a metaphor for all the varieties of activities that are part of the project space. Also, the dynamic movement of the letters can be seen as an interpretation of the human relationships and interconnections between the different events and people involved.
Each flyer template has a rectangular bar on the top with the appropriate color related to the right category for the event.
The layout is composed by the main title overlapped, plus the event image always rotated with a freely degree and possibly black and white.